INFO
Year
/
2026
Client
/
The Case of Her
INSIGHT
Even correct medical terms for women’s bodies can be flagged as adult content. But these words are basic. As basic as learning to count.
IDEA
We created a satirical kids counting book that teaches women about their bodies in a way that is acceptable to the algorithm. We swap letters for numbers. We make biology behave. It’s all very responsible, and very safe. Right?
