I create bold ideas that scream for attention, especially when they stem from genuine, emotional human insights.

As an art direction nerd with a sharp eye for what looks good, I treat Cannes-winning campaigns like Netflix binges and brainstorm like it's a competitive sport.

I am a hustling student always chasing the next big idea, not afraid to fail horribly if it means growing creatively. I don’t just push boundaries but annoy myself by asking why all the time.